Jade Yoga™ first launched its brand of yoga mats in 2002, but its true beginnings grew from Jade Industries, Inc., a company selling non-slip rubber mats in the 1970s. With some yogis already using the rug pads as yoga mats, it only made sense for Jade Industries, Inc. to branch off and begin specializing in yoga products.
Following a demonstration from the great B.K.S Iyengar, the problem with most yoga mats became painfully obvious, they were slippery. Not only did it make practicing yoga annoying, but it put the user at risk of injury. Sticking with the parent company's core values of using natural, high-quality materials, Jade Yoga began working fervently in 2000 to address this problem. After some initial testing and sampling, the overwhelming response they received ensured Jade Yoga was on a path to success.
From their tireless efforts, Jade Yoga's "Harmony" line was born, comfortable, non-slip, and all-natural. This is Jade Yoga's mantra, helping yogis find peace with their inner nature, through nature. The development of the world's first "green" yoga mat really happened by accident because they were actually focused on making the best functioning yoga mat. It was just a coincidence that natural rubber provided the best comfort and performance for yogis.
Every day Jade Yoga seizes the opportunity to invent products and reinvent themselves. Never being satisfied with what they have, they continue to push to do bigger and better things. Since their initial launch in 2002, they've gone on to make stability blocks, yoga towels, among other things. This expansion hasn't stopped them from keeping their promise. Through their partnership with Trees for the Future, Jade Yoga plants a tree for every yoga mat sold. They truly embody the idea of being "environmentally friendly" and take it to a new level and that's what you can expect from Jade Yoga.
Reviews and Questions
- Bettina K.Verified BuyerRated 5 out of 5 stars1 year agoReviewingJade Yoga Travel Natural Rubber Yoga Mat 68" 3.5mm Olive GreenGreat grip and natural feel
this is my first cork yoga mat and after using a manduka mat for many years, I really enjoy the more natural feel, small and look of this mat, while not compromising on performance. Great so far!
- Leora B.Verified BuyerRated 2 out of 5 stars1 year agoReviewingJade Yoga Travel Natural Rubber Yoga Mat 68" 3.5mm Olive GreenOne side of the mat
One side of the mat is fantastic - great density, "sticky", with excellent grip. However: the other side - the "side B" that goes on the floor - is a different texture with no grip so if I stand at one end of the mat and step one foot back, for example, the whole mat slides backward with me. I weigh 118 pounds and the floor is a perfectly normal wood floor.Preferred Type of Yoga Practice VinyasaLevel of Yoga Expertise IntermediateFrequency (a week) 2-4Perspiration Level LightDurability Star RatingRated 3.0 on a scale of 1 to 5
- Natalie L.Verified BuyerRated 5 out of 5 stars2 years agoReviewingJade Yoga Travel Natural Rubber Yoga Mat 68" 3.5mm PurpleVERY happy with the grip
VERY happy with the grip of this mat and the ethical practices of the company; I've done a LOT of research on the perfect mat and feel this hit it for me.Preferred Type of Yoga Practice Vinyasa, Bikram (Hot), Meditation, OtherLevel of Yoga Expertise AdvancedFrequency (a week) 2-4Perspiration Level ModerateDurability Star RatingRated 5.0 on a scale of 1 to 5
- Martha M.Verified BuyerRated 4 out of 5 stars2 years agoReviewingJade Yoga Travel Natural Rubber Yoga Mat 68" 3.5mm Purplemy first rubber mat
Was advised by my yogi to get a Natural rubber mat and chose this one. Really like it. It smelled a bit like rubber at first but it wasn't annoying at all.