Jade Yoga™ first launched its brand of yoga mats in 2002, but its true beginnings grew from Jade Industries, Inc., a company selling non-slip rubber mats in the 1970s. With some yogis already using the rug pads as yoga mats, it only made sense for Jade Industries, Inc. to branch off and begin specializing in yoga products.
Following a demonstration from the great B.K.S Iyengar, the problem with most yoga mats became painfully obvious, they were slippery. Not only did it make practicing yoga annoying, but it put the user at risk of injury. Sticking with the parent company's core values of using natural, high-quality materials, Jade Yoga began working fervently in 2000 to address this problem. After some initial testing and sampling, the overwhelming response they received ensured Jade Yoga was on a path to success.
From their tireless efforts, Jade Yoga's "Harmony" line was born, comfortable, non-slip, and all-natural. This is Jade Yoga's mantra, helping yogis find peace with their inner nature, through nature. The development of the world's first "green" yoga mat really happened by accident because they were actually focused on making the best functioning yoga mat. It was just a coincidence that natural rubber provided the best comfort and performance for yogis.
Every day Jade Yoga seizes the opportunity to invent products and reinvent themselves. Never being satisfied with what they have, they continue to push to do bigger and better things. Since their initial launch in 2002, they've gone on to make stability blocks, yoga towels, among other things. This expansion hasn't stopped them from keeping their promise. Through their partnership with Trees for the Future, Jade Yoga plants a tree for every yoga mat sold. They truly embody the idea of being "environmentally friendly" and take it to a new level and that's what you can expect from Jade Yoga.
Reviews and Questions
- Lori R.Verified BuyerRated 5 out of 5 stars4 minutes agoReviewingJade Yoga Fusion Natural Rubber Yoga Mat 68" 8mm Extra Thick MidnightJade mat
Love my new Jade yoga mat. The fact that it is textured makes it slip resistant.Preferred Type of Yoga Practice VinyasaLevel of Yoga Expertise AdvancedFrequency (a week) 5-7Perspiration Level LightDurability Star RatingRated 5.0 on a scale of 1 to 5
- Beth M.Verified BuyerRated 5 out of 5 stars3 months agoReviewingJade Yoga Fusion Natural Rubber Yoga Mat 68" 8mm Extra Thick MidnightVery prompt delivery and the
Very prompt delivery and the mat was just as advertised.
- Sheila F.Verified BuyerRated 5 out of 5 stars5 months agoReviewingJade Yoga Fusion Natural Rubber Yoga Mat 68" 8mm Extra Thick Slate BlueLove the Jade Fusion, the
Love the Jade Fusion, the thickness is perfect for knees and elbows!The mandukea mat carrier keeps my keys and phone hidden during class, love it!Preferred Type of Yoga Practice VinyasaLevel of Yoga Expertise BeginnerFrequency (a week) 2-4Perspiration Level LightDurability Star RatingRated 5.0 on a scale of 1 to 5
- Ken I.Verified BuyerRated 5 out of 5 stars10 months agoReviewingJade Yoga Fusion Natural Rubber Yoga Mat 68" 8mm Extra Thick MidnightJade Fusion
Easy on the knees, good grip. Only downside is its weight. Would not want to carry it far.Preferred Type of Yoga Practice VinyasaLevel of Yoga Expertise IntermediateFrequency (a week) 5-7Perspiration Level ModerateDurability Star RatingRated 5.0 on a scale of 1 to 5